I’m Rima, a product designer who
speaks both human and code.

I’m Rima, a product designer who speaks both human and code.

I’m not usually the loudest person in the room. I take a second. I listen. I want to understand what’s really going on before I jump in. I pay attention to context, to how people talk about their challenges, and to the small details in how they move through a product. And when I understand the problem, I speak with clarity and push the work forward. I don’t hold back.

My work is about designing clearer, calmer ways for people to communicate and get things done, especially in products where there’s already a lot going on. I break down messy problems, collaborate closely with the people building the thing, and design based on how people actually behave, not how we wish they would. I don’t design “off to the side”. I don’t design in isolation. I’m in the conversations, the whiteboards, the tradeoffs, the parts where the real decisions happen, where each perspective makes the outcome richer.

I’ve always been hands-on. Before UX, I studied Computer Science and worked in creative tech labs, building with Arduino, soldering circuits, 3D printing prototypes, and teaching others how to do it too. That’s where I learned to experiment quickly, stay curious, and adapt when an idea doesn’t work (because trust me, in a lab, 50% of the ideas don’t work the first time).

Outside of work, I play volleyball and basketball. And when I’m not on a court, I’m probably wrapped in my blanket playing Overwatch, board games or out trying new restaurants. I like environments where awareness and timing matter, where you build trust with the people you’re playing with, and where you adjust together in the moment.

BTW, I was voted the funniest person in my student cohort, proof that doing serious work and having fun are not mutually exclusive!

I design with intention, making complex things feel clear, practical, and human to use.

r.